Digital Marketing Course

Digital Marketing Mastery Program

A practical digital marketing course covering ads, SEO, funnels, AI tools, freelancing, and ethical affiliate marketing.

What students learn

  • Meta Ads, Google Ads, SEO, and analytics
  • WordPress, landing pages, funnels, and lead capture
  • Canva creatives, WhatsApp follow-up, email sequences
  • AI tools, freelancing, client acquisition, and ethical affiliate marketing
Curriculum

Program modules and lessons

Module 1
Digital Marketing Foundations
  1. What is digital marketing?
  2. Online business basics
  3. Marketing funnel basics
  4. Customer journey
Module 2
Social Media Marketing
  1. Instagram marketing
  2. Facebook marketing
  3. Content planning
  4. Personal branding
Module 3
Meta Ads Mastery
  1. Business Manager
  2. Pixel setup
  3. Campaign objectives
  4. Targeting
  5. Creatives
  6. Lead generation campaigns
  7. Sales campaigns
  8. Reporting
Module 4
Google Ads Basics
  1. Search ads
  2. Display ads
  3. Keyword research
  4. Conversion tracking
Module 5
SEO Basics
  1. On-page SEO
  2. Keyword research
  3. Blog SEO
  4. Local SEO
Module 6
WordPress and Landing Pages
  1. WordPress basics
  2. Landing page structure
  3. Lead capture forms
  4. Elementor basics
Module 7
Sales Funnels
  1. Lead magnet
  2. Nurturing
  3. Webinar funnel
  4. Course sales funnel
Module 8
Canva and Creative Design
  1. Social media posts
  2. Ad creatives
  3. Brand kit
  4. Thumbnails
Module 9
WhatsApp and Email Marketing
  1. WhatsApp follow-up
  2. Broadcast strategy
  3. Email sequence
  4. CRM basics
Module 10
AI Tools for Marketing
  1. ChatGPT for content
  2. AI for ad copy
  3. AI for scripts
  4. AI for customer support
Module 11
Freelancing and Client Acquisition
  1. Portfolio building
  2. Proposal writing
  3. Pricing services
  4. Client closing
Module 12
Affiliate Marketing Ethics and Strategy
  1. How affiliate marketing works
  2. How to promote ethically
  3. How to generate leads
  4. How to avoid fake income claims
  5. How to use referral links correctly